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Tweet The question of whether or not to hire a professional SEO agency may not be as deep as what Hamlet was pondering, but it is an important consideration, especially for small business owners. An entrepreneur is only capable of addressing a limited number of business issues without sacrificing the well-being of the company. An […]
Tweet For those of us who are not accountants, preparing budgets is one of those I-would-rather-be-hung- by-my-thumbs exercises. Even when an accountant is engaged, it is still dependent upon the owner and department heads to address the line items in need of budgeting. Both entities tend to budget for items they prioritize and underfund or […]
Tweet Setting goals is a general standard for successful individuals and organizations. Studies have shown that people who set written goals are over 95% more successful at achieving those goals than those who merely have ideas, or no conceived goals. The concept of mapping gained popularity as a practical application for life coaches to help […]
Tweet I hate to break it to you, but the online audience doesn’t trust you. If you’re trying to get new customers through your website, building website credibility is the key to your online success. Online shoppers are skeptical by nature, and for good reason. They don’t know who you are, and the internet is […]
Tweet A lot of people have trouble writing tiny ads for their AdWords campaign. They can’t succinctly give searchers a reason to click on their ads and do business with them. Or even worse, they don’t give much thought to their AdWords copy, cranking out generic copy that just doesn’t get results. Simply put, most […]
Tweet When visitors drop by your landing pages, what happens? If you’re making any of these deadly mistakes, they probably aren’t converting. Instead, they’re backing out of your website, and you never hear from them again. Here are the top 7 landing page mistakes to avoid. 1. No strong headline—As soon as someone clicks on […]
Tweet You probably already know that quality back links are the currency you need to earn Google’s trust and to achieve higher search engine placement. But how do you get them? Despite the fact that most SEOs say link building is their least favorite activity, getting quality back links might be easier than you think. […]
Tweet I’ve been researching this topic quiet a bit and I thought I would share what I have found. This list is meant to be fairly comprehensive of what the current discussion points are. This is not a “Live by these rules” list. If you wish to leave comments to debate these points, real world […]