Tweet You’ve undoubtedly heard the saying, “Content is king.” While you might be sick of hearing it, that doesn’t change the fact that it’s true. Content is the foundation of marketing. It’s time to start thinking of your company as a publisher. You need to share content with your target audience that educates them and […]
Whether you’re writing about marketing strategies, use instructions, or the best way to utilize a particular product or service, be yourself. Know what you’re talking about, but don’t sound like a technical manual. Who actually reads technical manuals anyway?